The Wall Street Journal reported on three economists from Brown University that have come up with an alternative method of determining economic growth. They are suggesting that night time satellite pictures may prove to give us some insight on whether there is an increase or decrease in economic growth.
Things Rarely Stay The Same For Long
I received the news from The Wall Street Journal on one of their ALERTS this Wednesday the 29th, but it looks like everyone was soon reporting it. What am I talking about? It is the deal that was agreed upon between Microsoft and Yahoo. The new venture will have Microsoft power Yahoo’s search, while at […]
Has The Economy Affected The Value of Email Marketing?
Despite the fact that all of us are a lot more savvy these days, and we are inundated with information,email marketing continues to be a viable vehicle that is driving some real results.
Product Innovations and Tools
From time to time here at Bay Area Mastermind we like to feature ideas and products that are innovative and may also be some tools you can use. By taking a look at these simple examples it can give entrepreneurs ideas to help them innovate and expand their business. So let’s take a quick look […]
I Was Right About Traffic Being a Forecasting Tool
Those who know me can attest to the fact that I have said , one way to gauge what is happening in your local economy is to look at the traffic in your community. Want to know if jobs are being lost? look to see how much traffic is on the roads at rush hour. […]
A Brief Economic Outlook for June 2009
As part of the Bay Area Mastermind membership we provide our members with an assortment of economic information to help them be able to make sound decisions for their business as well as their personal finances. Today, we’d like to give a quick overview of where we are according to a series of sources that […]
Why Being The Low Price Leader Won’t Work
Not a day goes by that we don’t hear about a business owner who is complaining about a competitor lowering their prices and causing them customers. It is always tempting to follow suit and match the lower prices. However recent business history has clearly shown that reacting by meeting or lowering your prices to match […]
The Future and Power of Online Retail Sales
The media these days continues to pound out large amounts of bad economic data. However, even in the mist of all the turmoil there are positive signs that need to be acknowledged. Of course, this is not to say that all is well and that we simply throw caution to the wind. Rather let’s take […]
Practical Tips For Handling The Gatekeepers
As a small business owner many times the buying decision for your product or service is often a person who is at the C-level. Unfortunately getting to these influential executives is not easy due to the gatekeepers that work for these executives. However, successfully meeting with these executives can have a pay off that is […]
Where Does The Best Word of Mouth Advertising Come From?
Everyone that is in business will always state that the best customers are the ones that come by way of a referral. In fact the least expensive type of advertising that any business can do is word of mouth advertising. So what about word of mouth advertising on the web?