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You are here: Home / Archives for Recommended Reading

The Choice

October 14, 2024 By Jeremy Shapiro

The choice by Elihayu M. Goldratt

The Choice by Eliyahu M. Goldratt is a thought-provoking conversation that challenges entrepreneurs to rethink how they approach business and life. Goldratt shares his philosophy through a dialogue with his daughter, Efrat. He encourages readers to question their thinking, break from conventional wisdom, and embrace clarity. This isn’t just theory; Goldratt offers actionable insights that […]

Filed Under: Recommended Reading

The Adweek Copywriting Handbook

October 7, 2024 By Jeremy Shapiro

The Adweek Copywriting Handbook

The Adweek Copywriting Handbook by Joseph Sugarman is an essential read for entrepreneurs seeking to elevate their marketing efforts through the power of persuasive writing. This handbook dives deep into the art and science of copywriting, providing invaluable insights that can transform your business’s communication strategy. The book is structured around key principles that underpin […]

Filed Under: Recommended Reading

The 48 Laws of Power

September 30, 2024 By Jeremy Shapiro

The 48 Laws of Power

While “48 Laws of Power” by Robert Greene isn’t specifically a business book, the principles it explores can be powerfully applied in the world of entrepreneurship. Greene unpacks the strategies of influence and control used by historical figures like Napoleon and Machiavelli—insights that, though rooted in history, hold relevance in today’s entrepreneurial landscape. Each law […]

Filed Under: Recommended Reading

Unfu*k Yourself

September 24, 2024 By Jeremy Shapiro

Unfu*k Yourself: Get Out of Your Head and into Your Life

Unfu*k Yourself: Get Out of Your Head and into Your Life by Gary John Bishop is a no-nonsense guide that helps readers overcome self-imposed limitations. Using a tough-love approach, Bishop provides practical tools to stop self-sabotage and take action toward the life you want. At its core, the book offers actionable insights through seven powerful […]

Filed Under: Recommended Reading

United States of Small Business

September 16, 2024 By Jeremy Shapiro

United States of Small Business

United States of Small Business: Everyday Advice from Everyday Entrepreneurs by John Quick is a practical guide for new entrepreneurs. It draws on real-life experiences from small business owners featured on John’s podcast, offering valuable lessons from those who’ve overcome significant challenges. Moreover, the book presents actionable insights from entrepreneurs, highlighting their victories, challenges, and […]

Filed Under: Recommended Reading

The Discipline Of Now: 12 Practical Principles To Overcome Procrastination

September 11, 2024 By Jeremy Shapiro

The Discipline Of Now: 12 Practical Principles To Overcome Procrastination

The Discipline of Now: 12 Practical Principles to Overcome Procrastination by Eric M. Twiggs is not just another self-help book; it’s a practical, personality-driven guide that helps entrepreneurs overcome one of the most damaging habits in business—procrastination. At its core, the book provides actionable insights tailored to how different personality types approach time management and […]

Filed Under: Recommended Reading

Exactly What to Say

April 26, 2024 By Jeremy Shapiro

Exactly What to Say by Phil Jones

Exactly What to Say: The Magic Words for Influence and Impact by Phil Jones is a practical guide with the tools and techniques needed to communicate effectively in both personal and professional settings. The book is organized into five parts, each covering a different aspect of effective communication. The first part of the book focuses […]

Filed Under: Copywriting, Management, Marketing, Recommended Reading, Sales

The Go-Giver

February 26, 2024 By Jeremy Shapiro

The Go-Giver, by Bob Burg

A Little Story about a Powerful Business Idea The Go-Giver, by Bob Burg, is a parable that tells the story of a young man named Joe who is struggling to be successful in his business. He meets an old man named Pindar, who teaches him the principles of “givers gain.” The book shows how a […]

Filed Under: Recommended Reading

The Business of Belonging

February 22, 2024 By Jeremy Shapiro

The Business of Belonging: How to Make Community your Competitive Advantage by David Spinks

How to Make Community your Competitive Advantage Have you noticed the growing significance of community in the business world? The Business of Belonging by David Spinks delves into this movement, highlighting the power of genuine connections and a sense of belonging for customers. Spinks, with over a decade of experience in community building, provides a […]

Filed Under: Recommended Reading

Rocket Fuel

January 9, 2024 By Jeremy Shapiro

Rocket Fuel by Gino Wickman

The One Essential Combination That Will Get You More of What You Want from Your Business Rocket Fuel by Gino Wickman helps us business owners create and sustain high-growth companies and provides a framework for understanding how your business works and how to make it grow. The book is divided into two parts. The first […]

Filed Under: Recommended Reading

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