Do you have one of those notebooks filled with ideas and goals on your desk? When is the last time you flipped back through it? When is the last time you attempted to put any of those ideas into motion or worked toward those goals? Are there ideas you’ve forgotten about completely? Taking accountability and […]
How to Develop a TikTok Business Strategy
Danielle Johnson launched Realm Candles in September of 2020 after teaching herself the process using YouTube videos. Her collection of soy-wax candles has delicious scents like Lemonade, Honey, and Rosé, packaged in stylish minimalist packaging. It’s not easy to start a business during a pandemic, so Johnson opted to launch her business on the video-sharing […]
Reddit Advertising Guide for Business
With 1.8 billion page views per month, Reddit generates a lot of traffic. And with 130,000 communities covering every possible topic, Reddit is the world’s largest community website that can offer targeted advertising opportunities to maximize your budget and snag those customers you’ve been dreaming about. What Can Businesses Do with Reddit in 2022? If […]
The Art of Replicating Your Ideal Clients
The Perfect Client: Who Do You Want to Work With? We’re all guilty of it: playing favorites with certain clients. There are always going to be clients that you mesh well with, whether that is due to compatible personalities, clients who pay well and on time, or clients who seem to understand you and your […]
How to Improve Your Business Credit Score
“Business has only two functions – marketing and innovation.” – Peter Drucker. Peter Drucker was about right about business only having two function. However… for this to be possible, your business needs cash, and lots of it. When you don’t have the necessary funds to achieve your marketing and innovative goals, the next best option […]
Why Content Marketing Is Important for Your Business
When Bill Gates famously coined the phrase “Content is King” in 1996, he already envisioned how the new world would be shaped by content. Why? Competition is stiff amongst businesses today. It is commonplace for business owners to invest in different strategic campaigns to engage both their old and new customers, boost leads, and generate […]
Developing You – The One Input Every Business Needs
It’s something many entrepreneurs have mixed up, and that is the notion that you’re a born entrepreneur. Make no mistake, in many ways you are! But there’s sometimes the expectation of ourselves that we’re supposed to be automatically knowledgeable on everything required to rise up and run a growing, successful business. More than that, entrepreneurs […]
How to Create a Killer Social Media Strategy
Most businesses are on social media – including 97 percent of all Fortune 500 enterprises – and almost all of them have one thing in common – an impressive social media strategy. Why Have a Social Media Strategy? The power of social media cannot be neglected but… you can’t get real results without a proper strategy. […]
8 Reasons Why Employees Quit and What You Can Do to Retain Them
High turnover is a major problem affects most industries. The national average turnover rate in 2019 was 36.4 percent, a jump of nearly 10 percent from a record of 27 percent in 2018. The number has increased by 88 percent since 2018. Many people argue that this happens as more people, including younger employees, enter […]
How To Develop a Luxury Product or Service for Your Business
We love luxury. Right? Part of us wants that high end item to up our social status or to seem special. And the stats seem to back that up. Market research demonstrates that in most businesses 20% of the customer base wants the opportunity to buy a luxury product/service. With this is the allure of […]