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Latest Mastermind Articles

Welcome to the latest Bay Area Mastermind® articles on entrepreneurship, finance, business, and personal development.

The Great Hustle Debate: Is More Always Better?

August 17, 2022 By Jeremy Shapiro

Hustle vs Anti-Hustle

How hard do you work on your business? Do you push yourself to the point of exhaustion? Or do you know when to take a step back and focus your energy on the things that really count? In today’s digital age, where consumers are constantly tempted by the next shiny object, it has become increasingly […]

Filed Under: Articles, Entrepreneurship, Performance, Small Business

Easy Tips for Business Owners to Improve Their Personal Finances

July 13, 2022 By Jeremy Shapiro

Easy Tips for Business Owners to Improve Their Personal Finances

A lot of people are great at business. They have fantastic ideas, and they know how to execute them. Many of us entrepreneurs have a firm grasp of modern marketing, how to create a thriving brand, and how to stay ahead of the competition. However, some entrepreneurs have serious issues when it comes to personal […]

Filed Under: Articles, Entrepreneurship, Finance, Small Business

5 Ways To Remain Accountable as a Business Owner

May 24, 2022 By Jeremy Shapiro

Accountability for entrepreneurs and business owners

Do you have one of those notebooks filled with ideas and goals on your desk? When is the last time you flipped back through it? When is the last time you attempted to put any of those ideas into motion or worked toward those goals? Are there ideas you’ve forgotten about completely? Taking accountability and […]

Filed Under: Accountability, Articles, Entrepreneurship, Performance, Small Business

How to Develop a TikTok Business Strategy

May 16, 2022 By Jeremy Shapiro

TikTok Business Strategy

Danielle Johnson launched Realm Candles in September of 2020 after teaching herself the process using YouTube videos. Her collection of soy-wax candles has delicious scents like Lemonade, Honey, and Rosé, packaged in stylish minimalist packaging. It’s not easy to start a business during a pandemic, so Johnson opted to launch her business on the video-sharing […]

Filed Under: Advertising, Articles, Lead Generation, Marketing, Social Media

Reddit Advertising Guide for Business

May 10, 2022 By Jeremy Shapiro

Reddit Advertising Guide for Business

With 1.8 billion page views per month, Reddit generates a lot of traffic. And with 130,000  communities covering every possible topic, Reddit is the world’s largest community website that can offer targeted advertising opportunities to maximize your budget and snag those customers you’ve been dreaming about. What Can Businesses Do with Reddit in 2022? If […]

Filed Under: Advertising, Articles, Lead Generation, Marketing, Social Media Tagged With: PPC (Pay per Click)

The Art of Replicating Your Ideal Clients

May 4, 2022 By Karen

The Art of Replicating Your Ideal Clients

The Perfect Client: Who Do You Want to Work With? We’re all guilty of it: playing favorites with certain clients. There are always going to be clients that you mesh well with, whether that is due to compatible personalities, clients who pay well and on time, or clients who seem to understand you and your […]

Filed Under: Articles, Entrepreneurship, Marketing, Sales

How to Improve Your Business Credit Score

March 8, 2022 By Jeremy Shapiro

“Business has only two functions – marketing and innovation.” – Peter Drucker. Peter Drucker was about right about business only having two function. However… for this to be possible, your business needs cash, and lots of it. When you don’t have the necessary funds to achieve your marketing and innovative goals, the next best option […]

Filed Under: Articles, Entrepreneurship, Finance, Marketing, Small Business

Why Content Marketing Is Important for Your Business

February 16, 2022 By Jeremy Shapiro

When Bill Gates famously coined the phrase “Content is King” in 1996, he already envisioned how the new world would be shaped by content.  Why? Competition is stiff amongst businesses today. It is commonplace for business owners to invest in different strategic campaigns to engage both their old and new customers, boost leads, and generate […]

Filed Under: Articles, Copywriting, Lead Generation, Marketing, Social Media

Developing You – The One Input Every Business Needs

December 10, 2021 By M

It’s something many entrepreneurs have mixed up, and that is the notion that you’re a born entrepreneur. Make no mistake, in many ways you are! But there’s sometimes the expectation of ourselves that we’re supposed to be automatically knowledgeable on everything required to rise up and run a growing, successful business. More than that, entrepreneurs […]

Filed Under: Articles, Entrepreneurship, Motivational, Small Business

How to Create a Killer Social Media Strategy

September 27, 2021 By Michael Wight

Most businesses are on social media – including 97 percent of all Fortune 500 enterprises – and almost all of them have one thing in common – an impressive social media strategy. Why Have a Social Media Strategy? The power of social media cannot be neglected but… you can’t get real results without a proper strategy. […]

Filed Under: Advertising, Articles, Marketing, Sales, Social Media

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