“20% Off!” “Buy One, Get One Free!”, “Black Friday Sale!” “… Going Out of Business!” Your discount promotions are gutting your business – and you might not even know it. We see promotions all the time where companies discount their products and services, but those businesses never share what that actually means financially behind the […]
Fast Funnel Fixes for the Most Common (and Unusual) Business Funnels
Funnels are everywhere in your business – not just in your sales pipeline – and knowing WHAT to optimize and where matters. Beyond marketing funnels and sales funnels, where can you find funnels in your business? How do you track each funnel stage and how effective your funnel is? What are the most common places […]
How to Develop a TikTok Business Strategy
Danielle Johnson launched Realm Candles in September of 2020 after teaching herself the process using YouTube videos. Her collection of soy-wax candles has delicious scents like Lemonade, Honey, and Rosé, packaged in stylish minimalist packaging. It’s not easy to start a business during a pandemic, so Johnson opted to launch her business on the video-sharing […]
Reddit Advertising Guide for Business
With 1.8 billion page views per month, Reddit generates a lot of traffic. And with 130,000 communities covering every possible topic, Reddit is the world’s largest community website that can offer targeted advertising opportunities to maximize your budget and snag those customers you’ve been dreaming about. What Can Businesses Do with Reddit in 2022? If […]
How to Create a Killer Social Media Strategy
Most businesses are on social media – including 97 percent of all Fortune 500 enterprises – and almost all of them have one thing in common – an impressive social media strategy. Why Have a Social Media Strategy? The power of social media cannot be neglected but… you can’t get real results without a proper strategy. […]
Scaling Facebook Ad Funnels with 300% Return on Ad Spend
As Business Owner you know the power of Facebook Advertising. But most of us business owners are too overwhelmed by constant changes happening on the Facebook Ad platform that it can be challenging to even get campaigns profitable. And even if you have been running profitable campaigns, it can be challenging to scale your campaign […]
Direct Mail: Best Practices with Craig Simpson
Who should be leveraging Direct Mail for marketing and what do you need to be successful? How do match up the right list, creative, copy, and offer? Find out at our upcoming Mastermind with guest speaker, Craig Simpson. Craig is the owner of Simpson Direct, Inc. based out of Bend, Oregon. Since beginning his career […]