Bay Area Mastermind®

LinkedIn for Small Business, Entrepreneurs, and Solopreneurs with Sandra Clark

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In this practical and informative presentation, LinkedIn Pro Sandra Clark will share why you can’t ignore the world’s largest business network and how to use LinkedIn to receive positive attention from business associates, clients and prospects.

Join us at our July Mastermind and learn:

  • How to effectively market yourself and your business with LinkedIn.
  • Why it all starts with you – your personal, brand, your authenticity, and your credibility.
  • What the critical difference is between the numbers game and a meaningful network.
Sandra Clark, LinkedIn, Mastermind

Sandra offers coaching services and workshops to help busy professionals build their online brand and showcase their expertise by creating great profiles on LinkedIn.

Sandra started her career as a teacher and theatre director before moving into educational administration, working for the University of California system (both UC Berkeley Extension and UCSC Extension) providing corporate training to Silicon Valley for 25 years before starting her own company, LinkedIn Mentoring.

We are honored to have Sandra joining us at the Bay Area Mastermind and are excited for this informative presentation and hand-on workshop!

Apply to Test-Drive our July 16th Mastermind Meeting today!

Register for this Mastermind and Presentation

StoryBrand: Creating Clarity in Your Messaging with Francis Jones

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If you are a business owner struggling to find new customers and you’re just not sure what you are doing wrong or how to fix the problem, you are not alone. This isn’t a problem that is going to solve itself and spending more money to get the same mediocre results is only going to compound the problem. Fortunately, there is a better way.

Making Your Customer The Hero Of The Story Francis Jones, founder of KHJ Consulting, understands that if you want to stand out in the marketplace, you need to create clear messaging that connects with your target audience. And he can help get there!

Join us for Francis’ presentation on the importance of creating clarity in your messaging.

In this Mastermind Members Only presentation, we will talk about the importance of creating clarity in our messaging. Cute and clever don’t work if the message isn’t clear. That means we need to look at the content on our website, in our emails, and in our lead generating resources.

In his presentation, Francis will:

  • Share some of the most common mistakes business owners make in their marketing
  • Give you some proven best practices you can start using today to help you clarify your message.

Imagine what it would be like for you to have a marketing system that gathers leads and generates sales. Even better, imagine what it would be like for you to spend time doing the things you love to do instead of worrying about where the next customer will come from.

About Francis

Francis Jones is the president and founder of KHJ Consulting, specializing in:

  • StoryBrand Review and Coaching
  • Website Design Services
  • Email Marketing Campaigns

Francis has spent that last 6 + years working with thousands of small businesses to enhance their online marketing. He understands that to be successful in marketing, businesses need to create messaging that connects with their audience. As a StoryBrand Certified Guide and an Infusionsoft Certified Partner, he is uniquely qualified to blend the power of online marketing and the power of story in a way that helps businesses create a clear message that helps them increase sales.

Apply to Test-Drive our April 17th Mastermind Meeting today!

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Simple Social Media Strategy with Jorge Diaz

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A social media strategy can be a boon for business, but a burden for the businessperson. Simple Social Media Strategy with Jorge Diaz

Jorge Diaz, owner of Larry Jacob Internet Marketing, has systemized a simple, successful social media and email marketing strategy to not only help you get the message out but to do it in a way that keeps you in your audience’s mind as well as establishing you as an expert in your area.

Join us for Jorge’s presentation on his simple social media strategy that keeps overwhelm at bay.

In this Mastermind Members Only presentation, you’ll learn the steps develop a social media and email marketing strategy that works for you with content that is relevant to your audience!

In Jorge’s Simple Social Media Strategy presentation, you’ll learn how to:

  • Use social media and email marketing to:
    1. Keep you top of mind with your prospects and customers
    2. Encourage others to refer business to you
    3. Establish you as a great resource in your area of expertise
  • Understand your audience to create content that is relevant to them
  • Publish the content in an effective way
  • Spread your content to appear like you are everywhere

About Jorge

Jorge Lazaro Diaz is the President of Larry Jacob Internet Marketing, a Miami-based firm specializing in:

  • Memberium Membership Site Development
  • Infusionsoft Marketing Automation
  • Website Design and Development

Jorge and his team work to service the needs of entrepreneurial business owners wanting to take their expert knowledge online. That’s usually in the form of an online course or membership program.

Jorge has been working the Internet since 1998. He brings together software engineering talents with market research, online market savvy, sales and copywriting experience to design solutions that get business owners the results they need.

He has had a successful career in the technology space working most recently for Verizon Terremark and other companies such as Subway Restaurants Independent Purchasing Cooperative, Bank of America, KPMG Consulting, Compaq Computers and IBM.

Jorge holds a Master’s of Science degree from Purdue University and a Bachelor’s of Science in Computer Science from Florida International University.

Apply to Test-Drive our March 20th Mastermind Meeting today!

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The Content Strategy Game Plan with Byron White

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For most of us, developing content strategy is a necessary but arduous process at the cross-roads of art and science.

Content Strategy Game Plan with Byron White

That’s where the CEO of WriterAccess and Chair of the Content Marketing Conference, Byron White, comes in.

Join us for Byron’s presentation on the fast track to creating 3 pre-defined content products found in his new book The Content Strategy Game Plan that help to aim content marketing in the right direction, and deliver the return you demand from content investments.

In this Mastermind Members Only presentation, you’ll learn how to target the right customers and prospects with the right content, the write way!

In Byron’s Content Strategy presentation, you’ll learn how to:

  • Craft the next-gen Customer Journey Maps that feed the editorial calendar
  • Develop Buyer Personas that fuel reader engagement and social shares
  • Optimize content with ease using new technology and methodology
  • Track the success of content strategy and marketing with super-simple technology

About Byron

Byron White is one of the original content marketing revolutionaries and founder of WriterAccess, an online marketplace connecting 25,000 businesses with 15,000 freelance writers, editors, strategists and translators. He’s started several other successful businesses over the years including Freelance Access, LifeTips, ideaLaunch and more. Byron is also the Chair and Founder of Content Marketing Conference, one of the leading conferences featuring 65+ speakers and 20+ keynotes in 2018. Byron is also the author of four books on the topic of content marketing and hosts a Content Marketing Webinar and Podcast series. He enjoys travel, golf, hockey, and skiing, and he hikes with his wife more than regularly.

Apply to Test-Drive our February 20th Mastermind Meeting today!

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The 10 Laws of Relationship Marketing with Chandler Walker

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Chandler WalkerRelationship Marketing Maestro, Chandler Walker, will be joining us January 16th, 2018, to share how to build long-term, sustainable, customer-centric marketing efforts in your business using his 10 Laws of Relationship Marketing.

Are you ready for some traction on your social media strategies?

Chandler learned an important lesson in work ethic from his father between the ages of 10 and 14 when he was tasked with accompanying his father on business calls to learn all about the hustle.

Fortunately, Chandler didn’t miss the point, and has learned a bit about what stick-to-it-iveness can do and deriving his Chandler’s 10 Laws of Relationship Marketing.

Having honed his skills as a marketer specializing in social channels as the CMO of MadLab Business Group and co-founder of Out of the Cave Media, Chandler is ready to bring his wisdom to the Bay Area Mastermind, covering topics including:

  1. How to attract the right audience for your business and capitalize on long-term relationships for sustainable growth.
  2. Using consistency and a Culture of Caring to develop trust and leverage your strengths so you rise above trends and fads.
  3. Having fun and making people laugh so you love the work, and they love your message.

More About Chandler

When he’s not building his empire, Chandler is busy exploring the world and the cultures and societies within it. He’s obsessed with relationship-building in all areas of his life. He’s also been known to pick food stores for dinner, rather than restaurants, paying attention to the role nutrition plays in maintaining his healthy and active lifestyle.

Apply to Test-Drive our January 16th Mastermind Meeting today!

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