Bay Area Mastermind®

  • Mastermind
    • About
    • What is a Mastermind?
    • Power of a Master Mind
    • Mastermind Definition
    • About Napoleon Hill
    • Join Us…
    • In The News
    • Reviews (⭐️⭐️⭐️⭐️⭐️)
  • Join Us…
    • Upcoming Meetings
    • Services
    • Founders Group
    • Mastermind Group
    • Peer Advisory
    • Meet our Coaches
    • Featured Speakers
  • Book (NEW!)
  • Articles
  • Contact
You are here: Home / Business Mastery Notes / Importance of Options

Importance of Options

June 29, 2023 By Jeremy Shapiro

The most recent session of our Business Mastery Program continued into Module 7 on the the Importance of Options. Here is what we touched on from my notes during our session:

  • How to structure an offer “they can’t refuse”
  • What you should have different options for your customers and prospects
  • How to upsell and downsell
  • What types of options you should when – and when to say “No!”
  • How to be bold – but effective – with a “Maybe”
  • How to call out and address suspected issues
  • What it really means when someone wants to “think about it”
  • How to handle “competition” in a comparison shopper
  • The psychology of options
  • Why people like to have choices – and what the right number of choices is
  • What questions to ask – and what to listen for
  • Why most buyers wants to be “normal” and how to help them feel that way
  • The “Takeaway” approach
  • Case Studies in Computers, Insurance, and Finance
  • What to do when money is the main concern
  • When not to upsell
  • Why price is always an objection – and how to address it
  • How to position your options and offers
  • Persuasive strategies to “Get to Yes!”

Want to join us for a future Business Mastery session or catch the full replay of the session above? Join us for a Mastermind Test Drive to see if our Mastermind is a fit for you. Mastermind Members get full access to our live and recorded Business Mastery sessions like the one above!

Who’s Your Peer Advisory Group?

Who do you bounce ideas off with, get expert insights from, and share resources with?

Are you ready to connect with like minded Business Owners, Founders, and Entrepreneurs who’ve “been there, done that” ?

Join us at the Bay Area Mastermind for a Test-Drive and see if our Mastermind is what you’ve been missing.

Test-Drive the Mastermind…

Further Reading:

  • What is a Mastermind?
  • “The Power of the Mastermind”
  • About the Bay Area Mastermind
  • Test-Drive the Mastermind

Filed Under: Business Mastery Notes, Sales

Impactful Entrepreneurship

  • Mastermind Impact
  • Intern Rotation Program

Featured Articles

  • Creating a Hiring Bench: Ensuring Your Business Hires the Best Employees
  • Leading vs. Lagging Indicators: Driving Success With Leading Indicators
  • Forced Freedom: Lessons from the Front Line
  • How to Create a Mastermind Group
  • The Power of SMART Goals (and SMARTER Goals)

Recent Speakers

  • From Struggle to Significance with David Hilton
  • Multiplying Your Leads, Customers, and Sales with Ben Morris
  • VAs: How to Successfully Find, Train, and Manage a Virtual Assistant

Latest Business Mastery Notes

  • Going in for the Close
  • Handling Common Objections
  • Importance of Options

Take a Test Drive

Think you’re a fit for the Bay Area Mastermind? Find out today and apply for a full-day test-drive!

In The News

  • Discipline Conversations: Entrepreneurial Freedom and Growth Lessons
  • Talking with the Experts: Jeremy Shapiro on ‘Master Mind’ Strategies
  • Crunching Your Growth: From Solopreneur To Business Owner

Follow Bay Area Mastermind®

  • Instagram
  • LinkedIn
  • Medium
  • What is a Mastermind?
  • Mastermind Impact
  • Privacy Policy

Copyright © 2025 Bay Area Mastermind® · Log in