You Are a Strategist is a game-changer for entrepreneurs who want to turn big ideas into measurable success. It cuts through the noise of overcomplicated strategy models and gives you a no-nonsense framework for execution. This book helps you clarify your vision, align your team, and drive real business results, without getting lost in corporate jargon.
Entrepreneurs often struggle to bridge the gap between ambition and action. This book equips you with a practical, one-page Connected Strategic Framework to keep your business on track. You’ll learn how to build alignment without unnecessary meetings and workplace politics, keeping your team focused on what actually moves the needle.
OKRs (Objectives and Key Results) are powerful, but they’re often misused or misunderstood. “You Are a Strategist” strips away the fluff and teaches you how to set No-BS OKRs that drive real progress. Even if you don’t have perfect data, you’ll learn how to choose meaningful metrics that keep your business moving forward.
One of the biggest challenges in business is getting people to follow through. This book doesn’t just give you strategy tools, it helps you create rhythms that turn plans into habits. By using evidence-based behavior change techniques, you’ll increase the likelihood of hitting your goals and scaling your impact.
As an entrepreneur, reading You Are a Strategist, you will learn:
- How to turn your vision into a concrete strategy – Use the Connected Strategic Framework to clarify your goals and align your team.
- The iterative process of strategy execution – Develop, test, and refine No-BS OKRs that drive real business results.
- How to build alignment without unnecessary meetings – Create clarity and momentum without workplace politics or wasted time.
- The mechanics of a high-impact execution system – Use behavior change techniques to turn strategy into measurable achievements.
- How to position your business for long-term success – Execute with confidence to scale, pivot, or grow your business effectively.
About You Are a Strategist Author, Sara Lobkovich
Sara Lobkovich is a strategy coach, facilitator, and expert in OKRs (Objectives and Key Results). She helps entrepreneurs and organizations turn big ideas into measurable impact using her No-BS OKRs approach. With over 2,000 trained OKR coaches across 300+ global organizations, her frameworks simplify strategic planning for real-world success.
Her expertise blends executive leadership with a human-centered approach to strategy execution. As a certified Health and Wellness Coach (NBC-HWC), she integrates behavior change principles into business strategy. She focuses on helping analytical and unconventional leaders achieve ambitious goals without losing their authenticity.
Sara is also the host of the Thinkydoers podcast, where she explores practical ways to drive impact. She is passionate about making strategy accessible, eliminating unnecessary complexity, and equipping leaders with tools they can actually use. Through her work, she empowers entrepreneurs to transform vision into action with clarity and confidence.
Not all of us identify as “Strategists” but – as this book so clearly shows – many of us ARE exactly that. And… if we want to do a better job of getting our ideas out into the world, we can use proven frameworks to lead, inspire, and accomplish our strategies.
Sara’s process for boiling a strategy down to a single page, paired with her “No BS OKRs”, lets you take your big vision, get your team onboard and aligned, and accomplish great things together.
If you’re the kind of person who looks around and thinks “this could be better”, than you, too, are likely a Strategist, and “You Are a Strategist” will help you to challenge the status quo, use Sara’s powerful framework for dialing in your strategy, and then actually see it through.
