What if you could take your already successful product, marketing, branding, and sales funnel, and expand it beyond just the English speaking US audience?
Imagine tapping into one of the fastest growing markets here in the US and around the world…
1 in 6 adults in the US are Hispanic – that’s over 50 million people, up over 46% from a decade ago. In addition, there are over 3 million Hispanic businesses here in the US, and that market is growing 3 times faster than the general market.
In the US, there are over 39 million Hispanics online, and globally, Spanish is the third most used language on the web.
Join us as we welcome special guest speaker Craig Handley, founder and CEO of Listen Up Español, named #1 in Business Products and Service (#27 overall) on Inc. Magazine’s 500/5000 list.
Craig will be sharing with us:
- How to know when you’re ready to expand beyond the English language market
- What offers are working – and which are flopping
- Best practices for internationalizing your products and services
- How to scale up to handle real growth
- When and how to make the decision to internationalize
Craig Handley is an entrepreneur, speaker, musician, and philanthropist and an expert in Hispanic Marketing, Direct Response Marketing, and Sales and Brand expansion. Craig started his professional career as a paperboy and won a contest at the age of 13 to go to Disneyworld for obtaining the most new subscribers. He followed that with 3 years of door-to-door insurance sales, where he won the company’s highest award 8 times. Craig then went on to work in a call center for telephone sales and was one of 3 employees, out of 950, to sell over a million dollars a year in product. A respected advisor for hundreds of brands, products, and services in almost every category, Craig has contributed articles to leading marketing and business publications and has been interviewed by business media outlets. He is also a frequent speaker at conferences, company retreats, seminars, and private masterminds.
Craig believes in “living life like an extreme sport.” As such, he has cage-dived with great white sharks, rappelled down Table Mountain in South Africa, driven the Baja 500 trail in Mexico, and snowmobiled across a live volcano in Iceland. Craig is the 85th civilian to have ever jumped out of a plane from over 32,000 feet; he also dove in the famed Silfra Fissure, which is the only dive site in the world where the dive is in a crack between two continental plates. He’s met Ringo Starr and bumped into Paul McCartney before security escorted him back to his table after trying to get a selfie. In Calgary, he had a scarf blessed while meeting the Dalai Lama, which he has since misplaced.
Craig served five years in the U.S. Army Infantry during the first Iraq war, leaving with an honorable discharge. He studied voice and piano in college and has written and produced hundreds of songs, from rap to pop to ballads to humorous parodies. In 2010, Craig turned down a record deal because it would have been “a pay cut” from his profitable businesses – and the required tour schedule didn’t leave him enough time to spend with his kids. A devoted family man, Craig danced his way into his wife’s heart with the “running man” and his practiced rendition of “the worm.” He is also the father of five children, with several additional “adopted” children he considers his own. Craig believes that with faith and a little courage, anything is possible.
Ready to find out if the Spanish language market is right for your business? Want to have a chance to ask Craig your live questions during our Mastermind Q&A?
Apply to Test-Drive our November 10th Mastermind Meeting today!