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You are here: Home / Archives for email campaign

Why Some people May be Opting out of Your Email List

June 19, 2009 By Robert Estupinian

It is no secrete that E-mail marketing is one of the more effective and less expensive ways to retain and get customers. In fact, a recent study by comScore found that e-mail had a 4.4% sales conversion rate in the US. Similarly in a survey conducted by MarketingSherpa and ADTECH, 44% of marketers said that e-mails to […]

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