Bay Area Mastermind®

  • Mastermind
    • About
    • What is a Mastermind?
    • Power of a Master Mind
    • Mastermind Definition
    • About Napoleon Hill
    • Join Us…
    • In The News
    • Reviews (⭐️⭐️⭐️⭐️⭐️)
  • Join Us…
    • Upcoming Meetings
    • Services
    • Founders Group
    • Mastermind Group
    • Peer Advisory
    • Meet our Coaches
    • Featured Speakers
  • Book (NEW!)
  • Articles
  • Contact
You are here: Home / Archives for Recommended Reading

Ultimate Guide to Google AdWords: How to Access 1 Billion People in 10 Minutes

July 31, 2016 By Jeremy Shapiro

Google AdWords processes nearly 6 billion searches every day–making it a powerful Pay Per Click advertising medium your business can’t afford to ignore. Online Advertising experts Perry Marshall and Bryan Todd, joined by AdWords and analytics specialist Mike Rhodes, present the fundamentals, techniques, tools, and tricks of Search Engine Advertising that Google should teach you, […]

Filed Under: Recommended Reading Tagged With: PPC (Pay per Click)

The Jew in the Lotus: A Poet’s Rediscovery of Jewish Identity in Buddhist India

July 27, 2016 By Jeremy Shapiro

While accompanying eight high–spirited Jewish delegates to Dharamsala, India, for a historic Buddhist–Jewish dialogue with the Dalai Lama, poet Rodger Kamenetz comes to understand the convergence of Buddhist and Jewish thought. Along the way he encounters Ram Dass and Richard Gere, and dialogues with leading rabbis and Jewish thinkers, including Zalman Schacter, Yitz and Blue […]

Filed Under: Recommended Reading

The Code of the Extraordinary Mind: 10 Unconventional Laws to Redefine Your Life and Succeed On Your Own Terms

July 24, 2016 By Jeremy Shapiro

* New York Times Bestseller* USA Today Bestseller* Audible Top Ten Non-Fiction Audiobooks What if everything we think we know about how the world works―our ideas of love, education, spirituality, work, happiness, and love―are based on Brules (bullsh*t rules) that get passed from generation to generation and are long past their expiration date? This book […]

Filed Under: Recommended Reading

Hug Your Customers: The Proven Way to Personalize Sales and Achieve Astounding Results

July 14, 2014 By Jeremy Shapiro

A master of customer service reveals his secrets for developing long lasting business relationships and customer loyalty by making business personal. Hug Your Customers is about customer service and how Jack Mitchell has practiced it by extending “hugs”–unexpected extras, from knowing each customers name, along with their family members and clothing preferences to handing out free […]

Filed Under: Recommended Reading

Conscious Capitalism, With a New Preface by the Authors: Liberating the Heroic Spirit of Business

July 7, 2014 By Jeremy Shapiro

As seen on Oprah’s Super Soul Sunday The bestselling book, now with a new preface by the authors At once a bold defense and reimagining of capitalism and a blueprint for a new system for doing business, Conscious Capitalism is for anyone hoping to build a more cooperative, humane, and positive future. Whole Foods Market cofounder John […]

Filed Under: Recommended Reading

80/20 Sales and Marketing: The Definitive Guide to Working Less and Making More

June 30, 2014 By Jeremy Shapiro

Stop “Just Getting By”… Master The 80/20 Principle And Make More Money Without More Work. When you know how to walk into any situation and see the 80/20’s, you can solve almost ANY conversion problem. Any traffic problem. Any money problem. “If you don’t know who Perry Marshall is–unforgivable. Perry’s an honest man in a […]

Filed Under: Recommended Reading

The Rock Warrior’s Way: Mental Training for Climbers

June 23, 2014 By Jeremy Shapiro

Mental training is scarcely covered in the climbing literature, yet it is as important to performance as strength, flexibility, and technique. In his unique approach to mental training, Arno Ilgner draws essential elements from the rich ‘warrior’ literature, as well as from sports psychology, and combines these with his extensive climbing experience to create The […]

Filed Under: Recommended Reading

Virtually You: The Dangerous Powers of the E-Personality

June 11, 2014 By Jeremy Shapiro

A penetrating examination of the insidious effects of the Internet on our personalities—online and off. Whether sharing photos or following financial markets, many of us spend a shocking amount of time online. While the Internet can enhance well-being, Elias Aboujaoude has spent years treating patients whose lives have been profoundly disturbed by it. Part of […]

Filed Under: Recommended Reading

Switch: How to Change Things When Change Is Hard

June 4, 2014 By Jeremy Shapiro

Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives? The primary obstacle is a conflict that’s built into our brains, say Chip and Dan Heath, authors of the critically acclaimed bestseller Made to Stick. Psychologists have discovered that our minds are ruled by two different systems—the […]

Filed Under: Recommended Reading

Get A Grip: How to Get Everything You Want from Your Entrepreneurial Business

May 28, 2014 By Jeremy Shapiro

It’s time to take your business to the next level. Eileen Sharp and Vic Hightower were frustrated. After years of profitable, predictable growth, Swan Services was in a rut. Meetings were called and discussions held, but few decisions were made and even less got done. People were pointing fingers and assigning blame, but nothing happened […]

Filed Under: Recommended Reading

  • « Previous Page
  • 1
  • …
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • Next Page »

Impactful Entrepreneurship

  • Mastermind Impact
  • Intern Rotation Program

Featured Articles

  • Creating a Hiring Bench: Ensuring Your Business Hires the Best Employees
  • Leading vs. Lagging Indicators: Driving Success With Leading Indicators
  • Forced Freedom: Lessons from the Front Line
  • How to Create a Mastermind Group
  • The Power of SMART Goals (and SMARTER Goals)

Recent Speakers

  • From Struggle to Significance with David Hilton
  • Multiplying Your Leads, Customers, and Sales with Ben Morris
  • VAs: How to Successfully Find, Train, and Manage a Virtual Assistant

Latest Business Mastery Notes

  • Going in for the Close
  • Handling Common Objections
  • Importance of Options

Take a Test Drive

Think you’re a fit for the Bay Area Mastermind? Find out today and apply for a full-day test-drive!

In The News

  • Mission To Inspire: From Solopreneur to Business Owner – Unlocking True Entrepreneurial Freedom
  • Hacks and Hobbies: How to Build a Business That Gives You Freedom, Not a Second Job
  • YES, BRAND: Challenging the Hustle Myth – Jeremy Shapiro’s Perspective

Follow Bay Area Mastermind®

  • Instagram
  • LinkedIn
  • Medium
  • What is a Mastermind?
  • Mastermind Impact
  • Privacy Policy

Copyright © 2025 Bay Area Mastermind® · Log in