Google AdWords processes nearly 6 billion searches every day–making it a powerful Pay Per Click advertising medium your business can’t afford to ignore. Online Advertising experts Perry Marshall and Bryan Todd, joined by AdWords and analytics specialist Mike Rhodes, present the fundamentals, techniques, tools, and tricks of Search Engine Advertising that Google should teach you, […]
The Jew in the Lotus: A Poet’s Rediscovery of Jewish Identity in Buddhist India
While accompanying eight high–spirited Jewish delegates to Dharamsala, India, for a historic Buddhist–Jewish dialogue with the Dalai Lama, poet Rodger Kamenetz comes to understand the convergence of Buddhist and Jewish thought. Along the way he encounters Ram Dass and Richard Gere, and dialogues with leading rabbis and Jewish thinkers, including Zalman Schacter, Yitz and Blue […]
The Code of the Extraordinary Mind: 10 Unconventional Laws to Redefine Your Life and Succeed On Your Own Terms
* New York Times Bestseller* USA Today Bestseller* Audible Top Ten Non-Fiction Audiobooks What if everything we think we know about how the world works―our ideas of love, education, spirituality, work, happiness, and love―are based on Brules (bullsh*t rules) that get passed from generation to generation and are long past their expiration date? This book […]
Hug Your Customers: The Proven Way to Personalize Sales and Achieve Astounding Results
A master of customer service reveals his secrets for developing long lasting business relationships and customer loyalty by making business personal. Hug Your Customers is about customer service and how Jack Mitchell has practiced it by extending “hugs”–unexpected extras, from knowing each customers name, along with their family members and clothing preferences to handing out free […]
Conscious Capitalism, With a New Preface by the Authors: Liberating the Heroic Spirit of Business
As seen on Oprah’s Super Soul Sunday The bestselling book, now with a new preface by the authors At once a bold defense and reimagining of capitalism and a blueprint for a new system for doing business, Conscious Capitalism is for anyone hoping to build a more cooperative, humane, and positive future. Whole Foods Market cofounder John […]
80/20 Sales and Marketing: The Definitive Guide to Working Less and Making More
Stop “Just Getting By”… Master The 80/20 Principle And Make More Money Without More Work. When you know how to walk into any situation and see the 80/20’s, you can solve almost ANY conversion problem. Any traffic problem. Any money problem. “If you don’t know who Perry Marshall is–unforgivable. Perry’s an honest man in a […]
The Rock Warrior’s Way: Mental Training for Climbers
Mental training is scarcely covered in the climbing literature, yet it is as important to performance as strength, flexibility, and technique. In his unique approach to mental training, Arno Ilgner draws essential elements from the rich ‘warrior’ literature, as well as from sports psychology, and combines these with his extensive climbing experience to create The […]
Virtually You: The Dangerous Powers of the E-Personality
A penetrating examination of the insidious effects of the Internet on our personalities—online and off. Whether sharing photos or following financial markets, many of us spend a shocking amount of time online. While the Internet can enhance well-being, Elias Aboujaoude has spent years treating patients whose lives have been profoundly disturbed by it. Part of […]
Switch: How to Change Things When Change Is Hard
Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives? The primary obstacle is a conflict that’s built into our brains, say Chip and Dan Heath, authors of the critically acclaimed bestseller Made to Stick. Psychologists have discovered that our minds are ruled by two different systems—the […]
Get A Grip: How to Get Everything You Want from Your Entrepreneurial Business
It’s time to take your business to the next level. Eileen Sharp and Vic Hightower were frustrated. After years of profitable, predictable growth, Swan Services was in a rut. Meetings were called and discussions held, but few decisions were made and even less got done. People were pointing fingers and assigning blame, but nothing happened […]
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