12: The Elements of Great Managing is the long-awaited sequel to the 1999 runaway bestseller First, Break All the Rules. Grounded in Gallup’s 10 million employee and manager interviews spanning 114 countries, 12 follows great managers as they harness employee engagement to turn around a failing call center, save a struggling hotel, improve patient care in a hospital, maintain […]
The Carrot Principle by Chester Elton & Adrian Gostick
From the authors of the smash bestseller The Carrot Principle comes an inspiring and lively page-a-day guide to harnessing the remarkable power of the carrot—taking yourself and your team to new heights of success in work and life. Based on their twenty years of experience teaching leaders at Fortune 100 companies, as well as one of the […]
Coercion by Douglas Rushkoff
Noted media pundit and author of Playing the Future Douglas Rushkoff gives a devastating critique of the influence techniques behind our culture of rampant consumerism. With a skilled analysis of how experts in the fields of marketing, advertising, retail atmospherics, and hand-selling attempt to take away our ability to make rational decisions, Rushkoff delivers a bracing account of […]
Unleash the Ideavirus by Seth Godin
The book that sparked a marketing revolution. “This is a subversive book. It says that the marketer is not–and ought not to be–at the center of successful marketing. The customer should be. Are you ready for that?” –From the Foreword by Malcolm Gladwell, author of The Tipping Point. Counter to traditional marketing wisdom, which tries to […]
Contagious by Jonah Berger
What makes things popular? If you said advertising, think again. People don’t listen to advertisements, they listen to their peers. But why do people talk about certain products and ideas more than others? Why are some stories and rumors more infectious? And what makes online content go viral? Wharton marketing professor Jonah Berger has spent […]
80/20 Sales of Marketing By Perry Marshall
Stop “Just Getting By”… Master The 80/20 Principle And Make More Money Without More Work. When you know how to walk into any situation and see the 80/20’s, you can solve almost ANY conversion problem.Any traffic problem.Any money problem. “If you don’t know who Perry Marshall is–unforgivable. Perry’s an honest man in a field rife […]
7 Habits of Highly Effective People
One of the most inspiring and impactful books ever written, The 7 Habits of Highly Effective People has captivated readers for 25 years. It has transformed the lives of Presidents and CEOs, educators and parents— in short, millions of people of all ages and occupations. [button link=”http://amzn.to/1eSRc4s”]Purchase “7 Habits of Highly Effective […]
Cashflow Quadrant
Rich Dad Author Robert Kiyosaki’s Cashflow Quadrant teaches not just the difference between being an employee and an investor but the two other important transitional quadrants in between. Born and raised in Hawaii, Robert T. Kiyosaki co-founded an international education company that operated in seven countries, teaching business to tens of thousands of graduates. Now […]
4 Hour Work Week
Forget the old concept of retirement and the rest of the deferred-life plan–there is no need to wait and every reason not to, especially in unpredictable economic times. Whether your dream is escaping the rat race, experiencing high-end world travel, earning a monthly five-figure income with zero management, or just living more and working less, […]
Little Bets
What do Apple CEO Steve Jobs, comedian Chris Rock, prize-winning architect Frank Gehry, and the story developers at Pixar films all have in common? Bestselling author Peter Sims found that rather than start with a big idea or plan a whole project in advance, they make a methodical series of little bets, learning critical information […]