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You are here: Home / Archives for online marketing

How to Blend SEO and PPC For Increase Profits

July 1, 2014 By Robert Estupinian

A common question many business owners ponder: Do I invest in Search Engine Optimization (SEO) or Pay-Per Click (PPC) paid search advertising? Important question and an essential one for your business to grow. Their intent is simply to invest money and energy into the one form of advertising and lead generation that will give them […]

Filed Under: Economy, Entrepreneurship, Lead Generation, Marketing, Performance, Resources, Small Business Tagged With: advertising for small businesses, business success, marketing, marketing online, online marketing, organic search, PPC (Pay per Click), search engine optimization, seo

Things Rarely Stay The Same For Long

July 29, 2009 By Robert Estupinian

I received the news from The Wall Street Journal on one of their ALERTS this Wednesday the 29th, but it looks like everyone was soon reporting it. What am I talking about? It is the deal that was agreed upon between Microsoft and Yahoo.   The new venture will have Microsoft power Yahoo’s search, while at […]

Filed Under: Entrepreneurship, Marketing Tagged With: Google, online marketing, Yahoo. Internet marketing

Has The Economy Affected The Value of Email Marketing?

July 27, 2009 By Robert Estupinian

Despite the fact that all of us are a lot more savvy these days, and we are inundated with information,email marketing continues to be a viable vehicle that is driving some real results.

Filed Under: Economy, Entrepreneurship, Info-Marketing, Marketing Tagged With: email marketing, marketing, mastermind, online marketing, small business

Executives Choose Online Research Above All Else

July 1, 2009 By Robert Estupinian

I am sure that it is no surprise to anyone that executive level managers are first seeking the internet to get their information when doing research. What was not known is to what extent.  According the “Rise of the Digital C-Suite” study from Forbes Insights and Google, the Internet has become the most valuable information […]

Filed Under: Info-Marketing, Marketing Tagged With: C suite, executives, information marketing, online marketing, small business

The Future and Power of Online Retail Sales

June 27, 2009 By Robert Estupinian

The media these days continues to pound out large amounts of bad economic data. However, even in the mist of all the turmoil  there are positive signs  that need to be acknowledged.  Of course, this is not to say that all is well and that we simply throw caution to the wind.  Rather let’s take […]

Filed Under: Economy, Entrepreneurship, Info-Marketing, Sales Tagged With: Bay Area Mastermind, Economy, online marketing, online sales, small bsuiness

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