Search Engine Optimization (SEO) is a way to provide the search engines with the information and the attributes of your website so that your site will get the the top, or close to the top result by individuals searching for services/products you offer. Research shows that 89 percent of consumers usually choose one of the […]
Entrepreneurship Articles
Articles about Entrepreneurship from the Bay Area Mastermind, a peer advisory group for founders, entrepreneurs, and business owners.
Email Strategies for Business Growth and Profits
One of the best things any business can do is to have a consistent email campaign whereby they are consistently building and nurturing the customer experience. Many recent studies have shown the power of communicating with the email list at least on a weekly basis. There is even additional studies showing how daily emails can […]
Keys to Naming Your Company, Product, or Service
One of the most important things any entrepreneur can do is to come up with a name for their business that is both unique and grabs interest from their target market. A good name should help differentiate their business from the competition as well as build the brand and emotional connection with their customers. However, […]
Achieving True Business Class with David Hilton
“I’m working myself into the ground… I haven’t taken a vacation in 5 years… my employees are useless. Whatever I’m doing isn’t working… there’s got to be a better way!” If you are like most business owners, you started your business primarily because you were tired of working for someone else. Unfortunately, for many business owners, the […]
Appointment Setting by Phone with Bill Reis
“Sales is a contact sport. It takes contact to make sales.“ When filling rooms for events, setting appointments, or following up with prospects, dialing by phone will dramatically increase your show rates, appointments, and follow up sales, but that requires someone to pick up the phone. You can dial on your own, build an inside […]
11 Sources of Information to Keep You Up to Date
Having the ability to stay on top of business innovation and the news that matters is a daunting task for anyone these days. We are all constantly scrambling with the various aspects of our busy life within an ever changing environment. Then of course, we all have to contend with the abundance of information that is available. Knowing which sources […]
The Right Type of Leadership Communication for Your Business
These days, the world is hungry for transparency and this is especially true during challenging business environments. Regardless of the size of your business, there will be a time when every business will be faced with some kind of threat to the status quo. This can be in the form of crises, a market shift, […]
Exit Strategies with Steve Little
“Begin with the end in mind” – Stephen Covey There are only three directions you and your business can go: Your business dies; You die; You sell the business. Of the three options, selling your business can be one of the most profitable and rewarding options, but knowing how – and when – to exit […]
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