We love luxury. Right? Part of us wants that high end item to up our social status or to seem special. And the stats seem to back that up. Market research demonstrates that in most businesses 20% of the customer base wants the opportunity to buy a luxury product/service. With this is the allure of […]
How to Profit From Extreme Segmentation in Your Business
One of the things all businesses need to do is be able to segment their customer base in order to maximize the profit potential of that customer base. By segmenting the customer base a business can better meet the buying needs of a specific group of customers and provide better offers to meet those needs. […]
How to Blend SEO and PPC For Increase Profits
A common question many business owners ponder: Do I invest in Search Engine Optimization (SEO) or Pay-Per Click (PPC) paid search advertising? Important question and an essential one for your business to grow. Their intent is simply to invest money and energy into the one form of advertising and lead generation that will give them […]
5 Critical Tacticts Every Business Needs to Know to Increase Search Rankings
Search Engine Optimization (SEO) is a way to provide the search engines with the information and the attributes of your website so that your site will get the the top, or close to the top result by individuals searching for services/products you offer. Research shows that 89 percent of consumers usually choose one of the […]
Conversion Conference – San Francisco, March 18-19, 2014
No Matter What Kind of Online Marketing You’re Doing… Conversion is King FACT: Conversion Rate Optimization tops the charts of Digital Marketing Priorities for 2013 according to the Econsultancy and Adobe report: “Quarterly Digital Intelligence Briefing: Digital Trends for 2013” If you want to: increase your revenue and profit generate more leads land more customers boost […]
Keys to Naming Your Company, Product, or Service
One of the most important things any entrepreneur can do is to come up with a name for their business that is both unique and grabs interest from their target market. A good name should help differentiate their business from the competition as well as build the brand and emotional connection with their customers. However, […]
11 Sources of Information to Keep You Up to Date
Having the ability to stay on top of business innovation and the news that matters is a daunting task for anyone these days. We are all constantly scrambling with the various aspects of our busy life within an ever changing environment. Then of course, we all have to contend with the abundance of information that is available. Knowing which sources […]
When The Irresistible Offer Goes Bad
Many marketers have heard of the power of providing customers and prospects with an irresistible offer or mafia offer. In other words, this means making an offer to your prospects or customers that is so irresistible that they simply can’t say no to. When properly utilized an irresistible offer will bring in more customers to […]
Why a Marketing Strategy Works for One Business and Not Another
With all the new technological advances in customer acquisition it is easy for any business owner to jump from one marketing tacit to another in hopes of finding the silver bullet. You know the silver bullet, it is the elusive magical tacit that will produce all the business leads easily and effortlessly. Every business owner […]
- « Previous Page
- 1
- …
- 4
- 5
- 6
- 7
- 8
- …
- 10
- Next Page »