You worked hard and spent time, effort, and money to acquire each prospect and customer. The key is making them stick with top notch customer engagement. Have you made the shift from transactional and mass marketing, to personalized and meaningful individualized engagement? This is about connecting with customers over time in a multi-channel method that […]
Improving Your Digital Publishing with Nick Night
Is your digital content generating results?? It could be with the right tools in place to promote and market your product to your customers on a consistent and semi-automated basis. With the many digital channels it can be a challenge to keep fresh and meaningful offers in front of your customers. The combination of a […]
Dashboards, KPIs, and Metrics with Dave Lavinsky
What if you could get ALL of your metrics in one place? And what if your metrics were automatically updated, in real time, so you saved hours of grunt work? If you want to double your profits, you need the right numbers at your fingertips. As Peter Drucker said, “If you can’t measure it, you […]
Building a Successful Business System Framework with Frank Curtin
What is a “Business System“? At the highest level, it’s the collection of your people, processes and technologies and how they work together to create an “end product” along with the rules that govern how that work happens. Ultimately, it directs how work gets done in your business! When built right, in most cases, it […]
Achieving True Business Class with David Hilton
“I’m working myself into the ground… I haven’t taken a vacation in 5 years… my employees are useless. Whatever I’m doing isn’t working… there’s got to be a better way!” If you are like most business owners, you started your business primarily because you were tired of working for someone else. Unfortunately, for many business owners, the […]
Appointment Setting by Phone with Bill Reis
“Sales is a contact sport. It takes contact to make sales.“ When filling rooms for events, setting appointments, or following up with prospects, dialing by phone will dramatically increase your show rates, appointments, and follow up sales, but that requires someone to pick up the phone. You can dial on your own, build an inside […]
Exit Strategies with Steve Little
“Begin with the end in mind” – Stephen Covey There are only three directions you and your business can go: Your business dies; You die; You sell the business. Of the three options, selling your business can be one of the most profitable and rewarding options, but knowing how – and when – to exit […]